Resources and Tutorials

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Coldwell Banker Global Luxury Recruitment Talking Points

LPS and Certification

INTRODUCTION

Thank you for taking the time to speak with me today. First and foremost, I want to acknowledge your exceptional achievements in the real estate industry. Your standout luxury transactions and consistent production have earned you a well-deserved reputation as a leader in the field.

At Coldwell Banker, we’re dedicated to supporting top talent like you. We believe your expertise and reputation would make you a perfect fit for the Coldwell Banker Global Luxury® program—a community of elite professionals that sets the gold standard in the luxury real estate market.

WHY COLDWELL BANKER GLOBAL LUXURY?

Our Luxury Property Specialist designation is designed to elevate already successful agents like yourself to even greater heights. The certification course, presented in partnership with the Institute for Luxury Home Marketing and led by our Global Luxury Ambassadors, empowers agents to:

• Win      high-end luxury listings.
• Market      prestigious properties with exceptional resources.
• Expand      your network and grow your business.

Agents with this designation consistently outperform the market, achieving an average sales price $200,000 higher than competitors.

UNMATCHED GLOBAL REACH 

Coldwell Banker Global Luxury isn’t just a name; it’s a worldwide presence. With offices in over 40 countries and territories, our network of over 100,000 affiliated agents opens doors to connections and opportunities you won’t find elsewhere. In 2023, this global reach helped our agents close over 39,000 luxury transactions—including more than 280 ultra-luxury sales above $10 million—amounting to over $200 million in daily luxury sales.
 

EXCLUSIVE BENEFITS
 

When you join Coldwell Banker Global Luxury, you gain access to:

• Prestigious      branding through white-glove concierge services to enhance your      personal profile.
• Powerful      marketing tools such as Homes & Estates magazine, custom property      marketing assets, and expansive online syndication.
• Elite      networking opportunities with high-net-worth clients, international      agents, and luxury market leaders at our in-person and virtual events.

The benefits of this program are endless and designed to elevate your business to new heights. 

WHY YOU’RE THE PERFECT FIT 

Here’s the best part: we’ve already pre-vetted your luxury transactions, and you qualify for our program. Your expertise, proven success, and unparalleled commitment to excellence align perfectly with what we value in a Luxury Property Specialist.

NEXT STEPS 

The Coldwell Banker Global Luxury program is built to elevate your career and unlock new possibilities in the luxury market. I’d love the opportunity to explore how we can partner with you to achieve even greater success. Let’s take this next step together.